![](https://pro2-bar-s3-cdn-cf6.myportfolio.com/b5689a85b1d2ce4485326e44542c1d78/7893a40cad42bb138b54e5b2_rw_1920.png?h=e7ed9bc380e59faf3d1bc71cde43e1fd)
![](https://pro2-bar-s3-cdn-cf1.myportfolio.com/b5689a85b1d2ce4485326e44542c1d78/cdde4b0044267b76e02373fd_rw_1920.png?h=7d3778125e7d511293713c45370b1436)
![](https://pro2-bar-s3-cdn-cf.myportfolio.com/b5689a85b1d2ce4485326e44542c1d78/85e4ec3fdc6926d56f9713d6_rw_1920.png?h=7eb9309edf363168a658bdf898859da7)
![](https://pro2-bar-s3-cdn-cf4.myportfolio.com/b5689a85b1d2ce4485326e44542c1d78/fd73e900971a4f2c29276b5b_rw_1920.png?h=ba61051712e0c3810d25040189d96570)
Problem Update an identity for Bates Design an interior design company. Solution Integrate the initials “D” and “B” into a single abstract fluid shape focusing on the idea of a monogram – originally used in history as a craftsman signature. This gives it richness and a sense of designer quality. Using a greyish-blue metallic colour gives it a timeless essence, while clean simple lines keep it elegant and contemporary.